Toblerone gaps (2016): did it need fixing?

2016

Mondelez

Before: Toblerone: a bar of evenly spaced chocolate triangles.
The fix: In the UK, removed two peaks and widened the gaps, making bars about 10% lighter for the same price.
Then: British shoppers noticed immediately. Mondelez later admitted the new shape had not been 'a perfect long-term answer.'

Took it back

Original shape back in 2018, in a bigger 200g bar.

Your call

Source: qz.com

More fixes nobody asked for

2024

Sonos

Before: A Sonos app that worked, alarms and sleep timers included.
The fix: Shipped a rebuilt app in May 2024 without alarms, sleep timers, queue editing and some accessibility features.
Then: Some older systems became nearly unusable. Sonos said the fix would cost $20 million to $30 million, and CEO Patrick Spence stepped down in January 2025.

Half took it back

The old app never came back. The missing features trickled back over months.

Your call

2009

PepsiCo (Tropicana)

Before: A juice carton with an orange on it and a straw stuck in the orange.
The fix: The agency Arnell swapped the orange for a close-up of a plain glass of juice.
Then: Shoppers could not find their juice. Unit sales fell 20% between January 1 and February 22, 2009, while Florida's Natural and Minute Maid posted double-digit gains.

Took it back

The orange and straw were back within about two months.

Your call

2021

Microsoft

Before: A Windows taskbar you could put on any edge of the screen, as far back as Windows 95.
The fix: Windows 11 locked the taskbar to the bottom of the screen.
Then: Users asked for it back for five years. The September 2026 Patch Tuesday update added top, left and right positions, rolling out gradually and set in Settings, not by dragging.

Took it back

Movable again from September 2026, minus drag-and-drop.

Your call