2023
Unity Technologies
Unity Runtime Fee
- Before
- Unity's game engine, priced by subscription seat, with no charge per install.
- The fix
- Announced a Runtime Fee charging developers per install once a game passed revenue and install thresholds.
- Then
- Developers revolted and the stock dropped. Unity rolled back parts of it within weeks, and in September 2024 new CEO Matt Bromberg cancelled it outright.
Took it back
Back to seat pricing, with Pro up 8% and Enterprise up 25%.
Your call
0% say it needed fixing 0 votes
Didn't go through. Try again.